Public Relations

Your public image is what matters most to our team

At Sightfire, we're responsible for keeping the public informed about our client's goals, initiatives, policies and business endeavors.  Our team is ready to put in the work to build the excitement about our client's organization or products.  Our specialists work both inside and outside the office to promote good will and a positive image for individuals, companies and associations.  We will do what it takes to set the public stage, create and deliver the message, and manage the buzz about our clients.  Our clients put their trust in us, the tools that we have, and allow us to handle their public outreach.  We are their go-to public relations and communications partner and we serve our clients 24/7.

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Core Capabilities

Crisis Communications

Relationship Retention

Relationship Retention

We establish policies for dealing with emergencies that affect our client's reputation, such as, with who gets to communicate with the media and how management shares information with employees.

Relationship Retention

Relationship Retention

Relationship Retention

We establish strategies for building and maintaining relationships with important segments of the public, such as, with business partners, customers and media representatives.

Image Awareness

Resources Management

Resources Management

We strive to present our clients as fiscally and socially responsible, compassionate, and involved in the community.  From business affairs to political campaigns, we can handle it all.

Resources Management

Resources Management

Resources Management

We look at the entire business ecosystem, such as, with financing, budgets, partnerships, media and support for our client's various business needs and we make the best use of all resources.

What We Offer

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Insights + Analytics

Resources + Facilitation

Resources + Facilitation

Our communications expertise will be of value as we offer insights and analytics to reveal the economics of your business, consumer interest, and market viability.  Our thought leadership supports all the reasons your business should thrive.

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Resources + Facilitation

Resources + Facilitation

Resources + Facilitation

Tap our network of resources to be matched with qualified investors and executives who have passed our thorough screening and interview process.  Our aim is to facilitate bringing your company, executive team and products to market.

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Awareness + Publicity

Resources + Facilitation

Awareness + Publicity

We'll help you evolve and master the art of providing value to your audience.  We can prepare you to dominate your markets with strategies development, accelerate to goals, boost market awareness and achieve long-term customer loyalty.

Key Benefits

Positive versus negative impact

Clear decisions and courses of action

Clear decisions and courses of action

We anticipate, analyze and interpret public opinion, attitudes and issues that might impact, for good or bad, the operations and plans of our client's organization.  We determine how to create positive impact versus negative impact.

Clear decisions and courses of action

Clear decisions and courses of action

Clear decisions and courses of action

We counsel management at all levels in the organization with regard to policy decisions, courses of action and communication, taking into account their public ramifications and the client organization's social responsibilities.

Achieve informed public understanding

Achieve informed public understanding

Achieve informed public understanding

We research, conduct and evaluate, on a continuing basis, programs of action and communication to achieve the informed public understanding necessary to the success of the client organization's aims.

Influence or change public policy

Achieve informed public understanding

Achieve informed public understanding

We plan and implement the client organization's efforts to influence or change public policy.  We manage the resources needed to perform the setting of objectives, planning, budgeting, recruiting, and developing of facilities.