About Us


A public relations team to serve reputable business leaders

Sightfire is a full-service public relations and communications firm based in Phoenix, Arizona.  Our firm provides best-in-class public relations and communications services to a variety of companies, executives and public officials.  From business strategy, market research, fundraising, media relations, and event networking - the firm facilitates a business communications ecosystem to help clients build sustainable and scalable companies.  We strive to exceed our client's expectations.  Our clients look to us for efficient and effective results, so we consistently go above and beyond to deliver.

Mission Statement

"We will dutifully manage, defend or improve the public perception, behavior and social influence of the individuals and organizations which we represent."

Our Purpose

It's All About You


Maximizing your business potential is our business specialty.  We believe in making your goals a reality and our experts know just how to do that.  We're prepared to help you at any level, from impartial advice or practical assistance to help you make the most of every opportunity. 

The Technical Stuff


Whether you're starting out or established, we've got you covered with our strategic services.  Our mantra is: analyze, identify, advise, execute.  Our mission is to create relationships, not transactions.  Our promise is that we'll be there, as questions or issues arise, every step of the way.  

Our Strategy Expertise


We're a group of industry experts, entrepreneur advocates, and strategists that thrive on sharing our experience and knowledge to help you make a success of your business.  Our track record proves that clear communication and expert collaboration will boost your bottom line. 

What We Do


Develop strategies and execute the outreach

You're skilled at designing a product, maybe even incredible at it.  Focus on what you do and let us help turn your idea or new product into a successful business venture.  Be inventive, be innovative - leave the rest to our team of experts to bring your business to the next level.  When introducing a new product or re-launching an existing product, we will generate attention and awareness.


Leverage perception, behavior and influence

You're thrilled about your products and you're probably anxious to bring them to market to see how customers respond.  While you focus on your products, we can focus on creating the buzz for your product, generating positive demand and customer engagement.  We produce the information for editorials, newsletters, promotions, and media to stimulate customer relationships and brand loyalty.


Reinforce public image and maintain relationships

We facilitate resources to help reinforce public image and perception by maintaining positive relationships with targeted audiences.  Our efforts will build a strong and favorable image for an individual, organization or brand, to protect them in times of crises.  We'll give investors, partners and customers a reason to do business with you long-term in our competitive business world.